What Does it Take to Be a Super Sourcer?
Have you lately spoken to a marketing specialist of repute, and did the person say something about consumer habits, do you remember any of that? Well, you heard it right, consumer behaviour and their habits have undergone a sea change in the past five years or so. A Wide Range Talking of the media market, it has come across as quite fractured, all of us are consuming information bigtime and that too from a wide range of places. As things stand we consume information not just from traditional media, but from social media as well, it would not be an ...
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